High-impact publicity, strategic communications, & bespoke storytelling for the leaders shaping entertainment.
High-impact publicity, strategic communications, & bespoke storytelling for the leaders shaping entertainment.

Our expertise

Streaming Release Campaigns

Press strategy and execution for streaming premieres, from outreach and positioning to talent relations and coverage tracking.

Red Carpet Special Events & Management

We run the carpet so your talent shines, handling everything from credentials to interview flow in New York, Los Angeles, and at festivals.

Award Campaigns

Smart positioning, sharp narratives, and the right voters in the room, from first screening to final ballot.

Digital-Native Outreach

Creator partnerships, grassroots community, and traditional press, working together to put your project at the center of Gen Z and Gen Alpha culture.

Festival Launches & Support

Full festival support, from positioning and press materials to on-the-ground talent handling and post-festival reporting.

Tastemaker Events

Screenings, dinners, and receptions that put the right people in the room and get them talking.

Our partners in storytelling

STX Entertainment logo

Our partners in storytelling

Our team setting the strategy

With bi-coastal offices supporting the strategy in New York & Los Angeles


Adam Keen

Veteran leader of global publicity at Amazon MGM Studios, Warner Bros. Pictures, MGM/UA, and Relativity Media. Founded the brands and entertainment division at ID PR.

President – L.A.


Emily Teichner

Led film, series and awards campaigns at Amazon MGM Studios & Strategy PR.

Vice President – NY


Vice President – L.A

Natalie Petozzi

Led film, series and festival campaigns at Ginsberg/Libby & Entertainment One.


Vice President – L.A

Kevin McAlpine

Led film, series and festival campaigns at Amazon MGM Studios, ID PR, & Ginsberg/Libby.

Let’s set the agenda.

For more information, reach out at info@theagendaco.com

info@theagendaco.com